Learn how to Put a Value on your Services

Attention Funeral Directors:


New & Free Workshop Teaches you how to

Boost Customer Satisfaction


A Redesign of your Service Fees will….


  • Demonstrate your value to your customers
  • Safeguard against changes in customer behaviour in the future
  • Build trust with your customers through transparency
  • Enhance the perception of your professionalism
  • Be ready to serve the customers of the future
  • Stay ahead of your competition


Learn How @ the IAFD September Workshop

by “Funeral Director Solutions”



A 2020 Vision for Transparent Funeral Arranging Service Fees


Workshop Topics


1) Service Expectations from families for 2020 onward

Profile of current and future decision makers in families;

  • How well you know the customer that is coming? – Discussion on the differences between the generations in Ireland from the “Silent Generation” to “Generation Z”
  • Do you know what they expect? Discussion on the impact of these generational differences on how funeral service will change in the future including the role of online reviews, referrals and social media
  • Are you ready for them? Discussion on the expectations of current and future customers for transparent service fees and funeral charges.


2) Learn how to develop a sustainable and transparent service fee for your funeral business

  • Funeral Service Fee Calculator – Demonstration of our purposed designed Funeral Service Fee Calculator 
  • Apply the theory of service fee calculation to the real world of running a funeral business in Ireland
  • Learn how to update your current service fee
  • Learn how to calculate your service fees even if you currently have none



3) Learn how to communicate your service fees to your customers


Demonstration on the various methods to communicate your service fees;

  • Deciding on how to describe your standard service fee
  • Methods to recognise and the extra services available to families
  • Funeral Services & Fees Documents
  • Funeral Pricing Packages
  • Family Funeral Arrangement Packs









Learning Outcomes for attendees of the Workshop

  • Provide a more transparent service and increase the level of trust with your customers
  • Understand the value of your services
  • Learn how to re-emphasize and communicate the value of your funeral services
  • Future proof your business model



Workshop Details

IAFD Training Workshop: Thursday, 26th September 2019

Cavan Crystal Hotel, Dublin Road, Cavan – Eir Code: H12 P5E6

Time: 2pm (Registration) 2.15pm Commencement



Workshop Spaces are FREE but are Limited so

Reserve Your Place Today 

by completing the following form;